# AI phone assistant for car dealerships: 8 providers with prices for 2026

> A21 Social uses videos to bring calls to your listings, while phone AI answers them: mobee is free, RufLab from €58, Placetel from €69, VOICO €0.20/min.

URL: https://a21social.com/de-en/blog/ki-telefonassistent-autohaus
Author: A21 Social
Published: 2026-11-11

## Summary

To make your mobile.de listings generate more calls, we recommend A21 Social: videos from €29 per month plus VAT. Missed calls are captured by the free mobee call assistant from mobile.de. Fixed AI phone packages are available from RufLab from €58, Placetel from €69, and fonio from €99. VOICO (€0.20/min) and FlowLyne name specific DMS integrations.

## Key facts

- The mobee call assistant from mobile.de has been free for dealers since June 11, 2026. During the pilot phase, roughly one in three missed calls became a qualified lead.
- RufLab costs from €58 net per month with annual billing or €69 with monthly billing, each including 500 minutes (as of October 2026).
- Placetel AI Grow costs from €69 per month with 750 minutes and WhatsApp integration. The trial period lasts 30 days and includes 50 free minutes (accessed November 11, 2026).
- VOICO charges €0.20 per minute and lists Loco-Soft, Keyloop, and 1-WTP, among others, as connected systems.
- A21 Social automatically turns mobile.de listings into short videos, from €29 per month plus VAT.

An AI phone assistant for car dealerships costs between €0 for the [free mobee call assistant from mobile.de](https://www.autohaus.de/nachrichten/gw-trends/mobile-de-mit-neuer-ki-funktion-verpasste-anrufe-werden-zu-leads-3813679) and a few hundred euros per month in 2026. Fixed packages with minute allowances are available from [RufLab starting at €58 net](https://www.ruflab.com/llm-info) and from [Placetel starting at €69](https://www.placetel.de/ki-telefonassistent-autohaus). For the step before that, we recommend A21 Social: the tool automatically turns your mobile.de listings into short videos that bring calls to your vehicles, and it costs [from €29 per month plus VAT](/de-en/pricing). This guide is published by A21 Social.

| Option | Price (checked November 2026) | Suitable for |
|---|---|---|
| A21 Social (our recommendation) | from €29 per month plus VAT | more calls to mobile.de listings through vehicle videos |
| mobee (mobile.de) and AnrufAssistent (AutoScout24) | [free](https://www.autoscout24.de/haendlerportal/anrufassistent/) | capturing missed calls to listings |
| RufLab, Placetel AI, fonio.ai, Telfo | starting from €58 to [€199 per month](https://telfo.ai/autohaeuser) | fixed monthly packages with minutes |
| VOICO, FlowLyne | [€0.20 per minute](https://www.voico.ai/en/branchen/autohaus) or [“a few hundred euros”](https://www.flow-lyne.com/ki-autohaus-werkstatt) per month | DMS integration and handover to sales |

## How did we select the AI phone assistants?

We compared 8 phone solutions based on what a used-car dealer needs in everyday operations: monthly price including minutes, connection to inquiries from mobile.de and AutoScout24, integration with DMS and calendar, and handover to sales. A21 Social publishes this blog and ranks first as our recommendation, but it does not take calls itself.

An AI phone assistant is software that answers calls using an artificial voice, captures the inquiry, and turns it into an appointment, a callback, or a message to your team. In used-car sales, the key is that a call about a specific listing becomes a lead with the right salesperson.

Our criteria:

- Price: monthly price with included minutes, cost of additional minutes, net or missing price information, trial period
- Marketplaces: verifiable connection to inquiries from mobile.de or AutoScout24
- Systems: DMS and calendar, ideally with specific system names
- Handover: the path to the salesperson, e.g. via WhatsApp, email, or CRM
- Transparency: whether the price is publicly listed on the provider's website

In November 2026, we evaluated the providers' pricing and product pages, along with the AutoScout24 AnrufAssistent dealer page, the AUTOHAUS report on the mobee call assistant, and the [Digistaff comparison of 15 providers](https://www.digistaff.de/ratgeber/ki-telefonassistent-autohaus-anbieter-vergleich.html). Digistaff is itself a sales partner of VOICO, so we only use this comparison as a supplementary source.

None of the reviewed AI phone providers mention a direct integration with mobile.de or AutoScout24, and Digistaff doesn't mention one for any of them either. We found no current prices for mobilApp and LISA AI, so both are missing from this comparison. Every figure is linked to its source.

## AI phone assistant for car dealerships: Which providers are there in 2026?

In 2026, you can choose between 2 free marketplace tools and 6 paid AI phone solutions, which bill either per minute or as a monthly package. The table shows what each offer is designed for and what it costs according to the provider.

| Tool | Suitable for | Price (checked November 2026) | Markets and channels |
|---|---|---|---|
| A21 Social (our recommendation) | more calls to listings through short videos | [from €29 per month plus VAT](/de-en/pricing) | mobile.de listings; Instagram, Facebook, TikTok, YouTube |
| mobee call assistant (mobile.de) | missed calls to mobile.de listings | [free for dealers](https://www.autohaus.de/nachrichten/gw-trends/mobile-de-mit-neuer-ki-funktion-verpasste-anrufe-werden-zu-leads-3813679) | mobile.de; Lead Manager, API, XML |
| AnrufAssistent (AutoScout24) | counting calls per vehicle, reporting missed ones | [free for customers](https://www.autoscout24.de/haendlerportal/anrufassistent/) | AutoScout24; email, dealer portal, API |
| RufLab | small business with a fixed budget | [from €58 annual or €69 monthly billing, 500 minutes, net](https://www.ruflab.com/llm-info) | phone; calendar via cal.com |
| Placetel AI | package with WhatsApp integration | [from €69 per month, 750 minutes](https://www.placetel.de/ki-telefonassistent-autohaus) | phone; calendar, DMS, SMS, email, WhatsApp |
| fonio.ai | many minutes at a fixed price | [from €99 per month with annual billing, 1,000 minutes, net](https://www.fonio.ai/preise) | phone |
| Telfo | structured test-drive requests to the sales team | [from €149 annual or €199 monthly billing, 750 minutes](https://telfo.ai/autohaeuser) | phone; Google Calendar, CRM, DMS, Slack, HubSpot |
| FlowLyne | DMS like SoftNRG or AutoCRM | [“a few hundred euros” per month](https://www.flow-lyne.com/ki-autohaus-werkstatt) | phone; DMS, WhatsApp |
| VOICO | DMS like Loco-Soft or Keyloop | [€0.20 per minute per calculator, license depends on plan](https://www.voico.ai/en/branchen/autohaus) | phone; DMS, email, WhatsApp, CRM |

According to a [RufLab guide](https://www.ruflab.com/blog/was-kostet-ein-ki-telefonassistent-preise-und-kosten-im-vergleich-2026), an AI phone assistant in Germany costs between €35 and €600 per month, depending on the provider, minute volume, and feature scope. The [Digistaff comparison](https://www.digistaff.de/ratgeber/ki-telefonassistent-autohaus-anbieter-vergleich.html) also lists cheaper offers, such as telefon.ki with rates from free to €24.99 per month. These are missing from our table because we did not personally review these providers' websites.

As of our access on November 11, 2026, Placetel stated a free 30-day trial period with 50 free minutes. In our [overview of 9 AI tools for car dealerships](/de-en/blog/ki-fuer-autohaus-tools), it previously mentioned 10 days; the newer figure takes precedence.

## Which solution gets calls about mobile.de and AutoScout24 listings to the salesperson?

You currently capture calls about listings using the free tools from mobile.de and AutoScout24, since none of the reviewed AI phone solutions mention a direct connection to the marketplaces. To get more calls to your vehicles in the first place, we recommend A21 Social as a first step.

### A21 Social: vehicle videos that bring inquiries to your listings

A21 Social uses AI to create short vertical videos from the photos and details in your listings and automatically publishes them on Instagram, Facebook, TikTok, and YouTube. You don't need to film or edit anything yourself, and you don't need an agency either.

Each video can also be published on your YouTube channel so you can link it in the mobile.de listing. Where to enter the link is explained in our [guide to mobile.de videos](/de-en/blog/mobile-de-video-hochladen). Prospective buyers then see the vehicle both on social media and in the video within the listing.

A21 Social is suitable for dealers who list their inventory on mobile.de and want to gain more inquiries via social media. Plans cost [€29 (Starter), €79 (Pro), and €149 (Enterprise) per month](/de-en/pricing), each plus VAT.

A21 Social does not answer calls. The tool only reads listings from mobile.de; it does not import vehicles from AutoScout24 or Kleinanzeigen, and it does not publish on Facebook Marketplace. You capture the calls generated by the videos using one of the following tools.

How quickly you then respond also affects conversion. According to MotorK, cited in our [TikTok guide](/de-en/blog/tiktok-autohaendler-anleitung), the closing probability with a response within 2 minutes is 70%, dropping to just 40% after 10 minutes.

### mobee call assistant from mobile.de: free for missed calls

Since [June 11, 2026](https://www.autohaus.de/nachrichten/gw-trends/mobile-de-mit-neuer-ki-funktion-verpasste-anrufe-werden-zu-leads-3813679), mobile.de has offered dealers the mobee call assistant at no extra cost. It captures missed calls and turns them into pre-qualified leads. You receive the results either in the Lead Manager, via an API, or through an XML connection. According to our [AI tool overview](/de-en/blog/ki-fuer-autohaus-tools), it takes over unanswered calls after 15 seconds.

During the pilot phase, roughly one in three missed calls became a qualified lead. Up to 91% of captured calls came in outside regular business hours.

mobee is suitable for any mobile.de dealer who misses calls after closing time or on weekends. However, access is initially granted to existing Lead Manager and Lead API users, with further dealers rolled out in waves. Ask dealer support when your account will be activated.

### AnrufAssistent from AutoScout24: separate number for each vehicle

AutoScout24 provides a separate virtual phone number for each of your vehicles, which forwards to your German phone number. Missed calls are reported by email with vehicle and caller details. For each vehicle, you can see call statistics in the dealer area or via API.

For AutoScout24 customers, the AnrufAssistent is, according to the dealer portal, [completely free](https://www.autoscout24.de/haendlerportal/anrufassistent/). It's suitable for dealers who want to know how often a particular vehicle is being called about. The tool logs and forwards calls but does not answer calls with AI itself. So your team handles the callback.

## Which AI phone assistant has a fixed monthly price for small dealers?

Fixed monthly packages with minute allowances are offered by RufLab, Placetel AI, and fonio.ai. RufLab has the cheapest entry point, while fonio offers the most minutes in its entry-level plan.

### RufLab: affordable entry and cancelable monthly

According to its own price list (as of October 2026), RufLab's Solo plan costs [€58 per month with annual billing or €69 with monthly billing](https://www.ruflab.com/llm-info), each with 500 minutes. The Betrieb (Business) plan costs €109 or €129 with 1,000 minutes, and the Mittelstand (SME) plan costs €209 or €249 with 2,000 minutes. Additional minutes cost €20 per 100 minutes.

All prices are net. There are no setup fees, every package is cancelable monthly, and you can trial it free for 14 days. The AI books appointments via cal.com into Google Calendar, Outlook, or Apple Calendar.

RufLab is suitable for small used-car dealers who want test drives scheduled directly in the calendar. RufLab does not mention integration with a DMS or with mobile.de.

### Placetel AI: WhatsApp already included in the entry plan

Placetel AI's Grow plan costs [from €69 per month with 750 minutes](https://www.placetel.de/ki-telefonassistent-autohaus), the Professional plan from €129 with 1,500 minutes, and the Enterprise plan from €359 with 4,000 minutes. WhatsApp integration is already included in the Grow plan. The trial period lasts 30 days and includes 50 free minutes. The page is undated; we accessed it on November 11, 2026.

According to Placetel, the AI connects to your calendar or DMS and organizes appointments automatically. It sends confirmations via SMS or email. For complex inquiries, it forwards to a staff member or creates a callback list. The number of simultaneous calls is not limited.

Placetel is suitable for dealerships that receive multiple calls at once during peak times. Placetel doesn't specify which DMS systems are connected. Clarify before signing whether your system is included.

### fonio.ai: many minutes at a fixed price

With annual billing, fonio's Solo plan costs [€99 per month (regularly €119)](https://www.fonio.ai/preise) with 1,000 minutes; according to fonio, that works out to €0.10 per minute. The Team plan costs €299 (regularly €359) with 3,600 minutes, i.e., €0.08 per minute. Scale costs €539 (regularly €599) starting at 6,000 minutes. Additional minutes cost €15 per 100 minutes; all prices are net.

fonio is suitable for businesses expecting many call minutes per month. We found no information from fonio on DMS, calendar, WhatsApp, or the marketplaces. Clarify these points directly with the provider before testing.

The 3 packages compared directly:

| Provider | Entry price | Minutes included | Extra minutes | Trial | Calendar and WhatsApp |
|---|---|---|---|---|---|
| RufLab Solo | €58 annual or €69 monthly billing, net | 500 | €20 per 100 minutes | 14 days | cal.com; WhatsApp n/a |
| Placetel Grow | from €69 monthly | 750 | n/a | 30 days, 50 free minutes | Calendar or DMS; WhatsApp |
| fonio Solo | €99 annual (regularly €119), net | 1,000 | €15 per 100 minutes | n/a | n/a |

n/a means: not stated in the reviewed information.

## Which AI phone solution connects DMS and calendar and hands off to sales?

DMS integration with specific system names is mentioned by VOICO (including Loco-Soft, Keyloop, and 1-WTP) and FlowLyne (including SoftNRG and AutoCRM). Telfo mentions a DMS and CRM integration without naming systems, but it does pass on test-drive requests to the sales team in a structured way.

### VOICO: Loco-Soft, Keyloop, and lead briefing via WhatsApp

According to its own industry page, VOICO integrates with Loco-Soft, Keyloop, 1-WTP, Customer One, Formel1 evolution, and other dealer management systems. Before VOICO books an appointment, the system checks live which time slots are free in the calendar. The responsible salesperson automatically receives a lead briefing via email, WhatsApp, or through the CRM.

VOICO's ROI calculator uses [€0.20 per minute](https://www.voico.ai/en/branchen/autohaus); license and setup costs depend on the chosen plan. The system is ready for use within 3 to 10 business days. Digistaff lists VOICO as [“€0.20/min, no base fee (per calculator)”](https://www.digistaff.de/ratgeber/ki-telefonassistent-autohaus-anbieter-vergleich.html), but is itself a sales partner of VOICO.

VOICO is suitable for dealerships using Loco-Soft or Keyloop that want test drives directly in their system. However, you'll only find out what you pay overall once you receive a quote for your plan.

### FlowLyne: SoftNRG, AutoCRM, and summary via WhatsApp

FlowLyne mentions integrations with SoftNRG, AutoCRM, DealerDesk, Fleetback, and Locarl. The system also captures prospective buyers in the evenings and on weekends, and sends summaries via WhatsApp on request. According to FlowLyne's own statements, [over 200 dealerships](https://www.flow-lyne.com/ki-autohaus-werkstatt) use FlowLyne, and more than 2 million calls have reportedly been processed in total.

According to FlowLyne, costs depend on call volume and feature scope and start at a few hundred euros per month. FlowLyne is suitable for businesses using one of the mentioned systems that want leads sent directly to salespeople's phones. FlowLyne does not publish a fixed price.

### Telfo: structured test-drive requests to the sales team

Telfo routes calls to the responsible departments. For test drives, the AI captures the desired model, preferred time, and callback details, and passes them to the sales team in a structured way. Telfo lists email, Google Calendar, CRM, DMS, Slack, and HubSpot as interfaces.

The Basic plan with 750 minutes costs [€149 per month with annual billing or €199 with monthly billing](https://telfo.ai/autohaeuser). The Extended plan with 1,500 minutes costs €249 or €299. Each additional minute costs €0.20 in the Basic plan and €0.14 in the Extended plan. The trial period lasts 7 days. The comparison table on the page is dated November 9, 2026.

Telfo is suitable for teams that work with Slack or HubSpot. The page doesn't mention mobile.de, AutoScout24, or WhatsApp, and specific DMS system names are missing.

Two further providers with specific DMS names are listed only by Digistaff: RUND automotive from €199 per month with soft-nrg, Nextlane, and ZF [pro]Manager, and PhoneLabs with WERBAS, Loco-Soft, DAT, and audatex. We did not personally review the websites of these two providers.

## Which AI phone assistant fits which dealership?

If you're missing inquiries, start with our recommendation, A21 Social. If calls are being lost, first use the free tools from mobile.de and AutoScout24, and only after that choose a paid assistant that fits your DMS and call volume.

| Your situation | Our pick | Why |
|---|---|---|
| Too few calls about your mobile.de listings | A21 Social | automatically turns listings into videos for Instagram, Facebook, TikTok, and YouTube |
| Small used-car dealer losing calls after hours | mobee call assistant | free, leads in the Lead Manager |
| Also list inventory on AutoScout24 | AnrufAssistent | dedicated number and call statistics per vehicle |
| Every call should be answered, fixed budget | RufLab or Placetel AI | packages with minutes, WhatsApp integration with Placetel |
| High call volume | fonio.ai | largest minute packages in this comparison |
| Using Loco-Soft, Keyloop, or 1-WTP | VOICO | DMS named specifically, lead briefing via WhatsApp |
| Using SoftNRG, AutoCRM, or DealerDesk | FlowLyne | DMS named specifically, summary via WhatsApp |
| Team works with Slack or HubSpot | Telfo | structured handover to the sales team |

### How to build the process from video to callback

Appoint a responsible person, for example your sales manager, to set up the process once and then review it once a week. You don't need a dedicated video team for this.

1. Complete your listings on mobile.de, especially photos and vehicle details, since these are the basis for the videos.
2. Connect A21 Social to your mobile.de inventory. The tool creates a short video from each listing and automatically publishes it on Instagram, Facebook, TikTok, and YouTube, [from €29 per month plus VAT](/de-en/pricing).
3. Enter the YouTube link of the video into the corresponding mobile.de listing.
4. Have the mobee call assistant activated, and enable the AnrufAssistent for your AutoScout24 vehicles.
5. Decide which salesperson receives which leads and through which channel. According to Dekra/Ipsos, [23% of respondents prefer WhatsApp for first contact, 48% prefer email](/de-en/blog/marketing-ideen-autohaus).
6. Check once a week which vehicles are being called about and which leads are still open. If calls still go unanswered, test a paid assistant during its free trial period.

## What should you check before signing a contract with an AI phone provider?

Check the price directly with the provider, calculate it against your own call minutes, and use the trial period to test whether a call about a specific listing reaches the right salesperson. Also ask specifically about your DMS.

1. Check prices on the provider's website. Digistaff lists RufLab as [“€0.30/min or €85 to €399/month”](https://www.digistaff.de/ratgeber/ki-telefonassistent-autohaus-anbieter-vergleich.html), while RufLab's own price list states [€69 to €249 per month with monthly billing](https://www.ruflab.com/llm-info). Comparison portals can be outdated or biased; Digistaff, for instance, itself sells VOICO.
2. Compare package and per-minute pricing. Example: you expect around 1,000 call minutes per month. With RufLab Betrieb, you'd pay €129 net with monthly billing; with fonio Solo, [€99 net](https://www.fonio.ai/preise) with annual billing. With the [€0.20 per minute](https://www.voico.ai/en/branchen/autohaus) from VOICO's calculator, it would be €200 plus a license fee depending on the plan.
3. Clarify net vs. gross pricing. RufLab and fonio explicitly state net prices, while A21 Social bills plus VAT. For Placetel and Telfo, confirm this in the quote.
4. Compare contract terms and billing frequency. RufLab is cancelable monthly. Telfo's Basic plan costs [€199 with monthly billing](https://telfo.ai/autohaeuser) and €149 with annual billing; so for the savings, you commit for a year.
5. Ask specifically which DMS systems are supported. Placetel and Telfo mention DMS integration without naming systems. Get written confirmation that your system will be connected.
6. Make a real test call. During the trial period, call about a specific mobile.de listing and check what reaches the salesperson: vehicle, callback number, desired appointment time, and whether the handover happens via WhatsApp, email, or CRM.
7. Clarify AI disclosure and recording requirements. Since [August 2, 2026](/de-en/blog/ki-fuer-autohaus-tools), Article 50 of the AI Act applies: AI systems that interact directly with people must identify themselves as AI at the latest upon the first interaction. Get it in writing how the provider stores or records calls, and discuss this with your data protection officer.

Our recommendation to get started: test [A21 Social from €29 per month plus VAT](/de-en/pricing) so your mobile.de listings generate more inquiries, and simultaneously capture missed calls for free via mobee. Whether you additionally need a paid phone assistant will then be shown by the calls that still go unanswered.

## FAQ

Q: What does an AI phone assistant cost per month for a car dealership?
A: The marketplace tools are free: the mobee call assistant from mobile.de for dealers, and the AnrufAssistent from AutoScout24 for its customers. Paid packages start at €58 net per month with annual billing at RufLab, €69 at Placetel, and €99 net with annual billing at fonio. VOICO charges €0.20 per minute. At FlowLyne, costs reportedly start at a few hundred euros per month.

Q: Which AI phone assistant is best for a car dealership?
A: It depends on your DMS and your call volume. For calls about mobile.de listings, the free mobee call assistant is a good starting point. For Loco-Soft or Keyloop, VOICO offers an integration, and if you want to plan with a fixed budget, RufLab and Placetel offer packages with minute allowances. To get more calls to your vehicles in the first place, we recommend A21 Social: the tool turns your mobile.de listings into videos for social media.

Q: What is the mobee call assistant from mobile.de and what does it cost?
A: The mobee call assistant is an AI tool from mobile.de that captures missed calls and turns them into pre-qualified leads. It has been available since June 11, 2026, and dealers pay nothing extra for it. Leads land in the Lead Manager or are delivered via an API or XML connection. Lead Manager and Lead API users get access first, with further dealers activated in waves.

Q: AutoScout24 AnrufAssistent: how does it work?
A: AutoScout24 assigns a separate virtual phone number for each of your vehicles, which forwards to your German phone number. Missed calls are reported by email with vehicle and caller details. For each vehicle, you can see call statistics in the dealer area or via API. The service is free for AutoScout24 customers, but it does not answer calls using AI itself.

Q: Can an AI phone assistant book test drives directly into the calendar?
A: Yes, several providers state this. RufLab books appointments via cal.com into Google Calendar, Outlook, or Apple Calendar; Placetel connects with calendar or DMS; and VOICO checks live before booking which time slots are free. Telfo captures the desired model, preferred time, and callback details for test drives and passes them to the sales team.

Q: Can the AI forward calls to the salesperson via WhatsApp?
A: Placetel already includes WhatsApp integration in its entry-level Grow plan. VOICO sends the responsible salesperson a lead briefing via email, WhatsApp, or through the CRM. FlowLyne sends summaries via WhatsApp on request. WhatsApp is not mentioned on Telfo's dealership page.

Q: AI phone assistant: per-minute billing or package, which is cheaper?
A: It depends on how many minutes you spend on calls per month. At around 1,000 minutes, you'd pay €99 net with annual billing at fonio Solo and €129 net with monthly billing at RufLab Betrieb. Using the per-minute price from VOICO's calculator, you'd end up at roughly €200 plus a license fee that depends on the plan. With packages, also watch the price for additional minutes, e.g. €15 per 100 minutes at fonio and €20 per 100 minutes at RufLab.

Q: What experiences exist with phone AI at car dealerships?
A: During the pilot phase of mobile.de's mobee call assistant, roughly one in three missed calls became a qualified lead. Up to 91 percent of captured calls came in outside regular business hours. FlowLyne states that over 200 dealerships use the system and that over 2 million calls have already been processed. Both are provider-reported figures. It's best to gather your own experience during a free trial period.

Q: Is an AI phone assistant worthwhile for a small used-car dealer?
A: As a small dealer, you can start at no cost: mobee from mobile.de captures missed calls, and AutoScout24's AnrufAssistent shows calls per vehicle. If calls are still being lost after that, RufLab offers a fixed-price assistant starting at €58 net per month with annual billing, cancelable monthly. Whether it pays off is shown by the calls that were answered during the trial period and turned into leads.